Contaminación del Río Jipijapa y sus efectos hacia el turismo del Cantón Jipijapa, Ecuador

Abstract

The pollution of the Jipijapa River and its effects on the tourism of the Jipijapa canton affects notoriously due to the lack of conservation of this, mainly in the section that crosses through the center of the city, which should give a better appearance. With this research work is intended to raise awareness in the inhabitants of the canton and achieve their contribution to the recovery of the river motivating the competent authorities to plan tourism activities possible to implement to promote tourism and economic development of the canton. To carry out this research, direct observation, obtaining primary and secondary information, analysis of direct examination, bacterial culture and mycological culture of water were used, analyzing the demand taking as sample 194 tourists that visited the city, with a margin of error of 5 %; also interviewed several local inhabitants to know what they think about the need to take preventive measures and reduce pollution, with the aim of achieving a better image of a beautiful river, both for own and strangers, calling the attention of the national tourist, who would seek to know him, for which he will need food, lodging, transport and tourist activities, with this would contribute to the economic development and the generation of work source, as well as new business ideas and ideas.